General form of registration statement for all companies including face-amount certificate companies

SEGMENT REPORTING

v3.21.4
SEGMENT REPORTING
 9 Months Ended
Sep. 30, 2021
Segment Reporting [Abstract]  
SEGMENT REPORTING SEGMENT REPORTING
The Company operates as one operating segment, which primarily focuses on advertising and creative services. Our Chief Executive Officer (“CEO”), is the chief operating decision-maker, manages and allocates resources to the operations of the Company on an entity-wide basis. Managing and allocating resources on an entity-wide basis enables the CEO to assess the overall level of resources available and how to best deploy these resources across functions and R&D projects based on needs and, as necessary, reallocate resources among the Company’s internal priorities and external opportunities to best support the long-term growth of the business.
Revenue by geographical location are as follows:
Nine months ended September 30,
2021 2020
Unaudited Unaudited
U.S. $ 58,270  $ 41,853 
Canada 799  381 
APAC 2,182  1,660 
EMEA 1,842  940 
LATAM 1,231  938 
Total
$ 64,324  $ 45,772 
The Company’s property and equipment, net by geographical location are as follows:
September 30,
2021		 December 31,
2020
Unaudited
Israel $ 1,593  $ 1,625 
U. S. 1,331  595 
Rest of the World 374  105 
Total
$ 3,298  $ 2,325 
SEGMENT REPORTING
The Company operates as one operating segment, which primarily focuses on advertising and creative services. Our Chief Executive Officer (“CEO”), is the chief operating decision-maker, manages and allocates resources to the operations of the Company on an entity-wide basis. Managing and allocating resources on an entity-wide basis enables the CEO to assess the overall level of resources available and how to best deploy these resources across functions and R&D projects based on needs and, as necessary, reallocate resources among Company’s internal priorities and external opportunities to best support the long-term growth of the business.
Revenue by geographical location are as follows:
December 31,

2020
2019
U.S. $ 62,760  $ 50,837 
Canada 518  311 
APAC 2,636  2,657 
EMEA 1,463  1,645 
LATAM 1,424  888 
Total revenues
$ 68,801  $ 56,338 
The Company’s property and equipment, net by geographical location are as follows:
Year ended December 31,
2020 2019
Israel $ 1,625  $ 997 
U. S. 595  760 
Rest of the World 105  144 
Total
$ 2,325  $ 1,901